Read more Articles & Research Halloween UX Horror Stories - Save yourselves! Halloween is scary. It brings out the zombies, the monsters and the demons. And horror stories. Oh, the horrible UX horror stories. Dare you read on? Have you ever taken your time to shop for yourself, select the perfect items, one by one, examining every detail and making sure they are exactly what you want and then... you want to check out... you click on the cart... and it is empty?! THE HORROR! This is Laurie's story:
Read more Articles & Research Digital Transformation for the Automotive Industry In 2010, Ford announced that it would start selling its cars online. According to their research at the time, 4 in 10 buyers were ready to buy their next car on the internet. Seven years later, most automotive manufacturers and de...
Read more Catch Flights Not Frustrations: Choice VS. The Traveler As our global populations grow conjointly with our accessibility to the various corners of the globe, more and more people are expanding their cultural horizons through travel. In the near future (2030), the global population will...
Read more spotlight [Infographic] Back-to-School: The late buyers are the big spenders With Back-to-School is just around the corner, retailers and shoppers are running around getting the last items on the list in time to kick-off a new school year. The magic words of this season have been experience, mobile and sea...
Read more spotlight UX Spotlight: Using videos on clothing site’s product pages In the UX Spotlight series, I post weekly on UX features that impressed me online and are great examples and inspiration for anyone looking to enhance their digital user experience. UX is the new salesperson. Customers can’t feel ...
Read more Articles & Research How to boost user purchasing on mobile? The dream of any e-merchant. Although users have been reluctant to purchase on their mobile so far, it would be seemingly different in the upcoming year. According to several surveys, “the mobile online checkout gets an express li...
Read more spotlight 5 Minutes With A UX Designer We talk a lot about the customer experience and how important it is to brand loyalty. For those that have a vague idea about the UX field, it’s a new way of understanding user interaction and the psychology behind the technology. ...
Read more Articles & Research 10 common UX problems on travel sites When gathering information and booking travel, brands leverage UX to impart a positive brand experience. With UX as the new brand, we compiled the most common UX problems for travel websites. 1. Cluttered layouts Some websites ove...
Read more Articles & Research Move over millennials, there’s a new kid in town: Generation Z Born between 1996 and 2010, some are calling the new wave of consumers the Last Generation, others the Homeland Generation, but we at ContentSquare call them something else: Born to shop. And we’ve created a new eBook to teach you...
