Read more Articles & Research Good UX Is Always In Fashion: Two Influencers Share Their Pet Digital Peeves With fashion week upon us once again, brands are focused on pushing the latest trends, and keeping their digital audience engaged around the season’s must-have looks and accessories.
Read more Articles & Research What 61 Million User Sessions Tell You About Early Back-To-School Shoppers A 2018 consumer survey by the National Retail Federation and Prosper Insights and Analytics estimates that US households are planning to spend $27.5 billion on back-to-school supplies for children in elementary through high school...
Read more What’s holding retail ecommerce teams back? Ecommerce teams, you know you’ve got it tough. With limited resources and a barge load of data, you’re expected to maximise on-site conversions and ensure your site’s UX is tip top, using nothing but your wits, experience and a fe...
Read more What You Missed At Future: Retail 2018 [Part 1: The Morning] In a nutshell: Ping pong, punchy talks, and more bacon rolls than you could shake a stick at. In the midst of an arid summer, Future: Retail provided a welcome oasis from the usual dry conference fare. E-commerce professionals fro...
Read more Articles & Research What 17 Million User Sessions Can Tell You About Mobile Design As mobile traffic continues to flaunt a healthy growth, conversion rates on the device remain underwhelming compared to desktop averages. Behavioral data illustrates a significant gap between consumers’ willingness to shop on thei...
Read more Articles & Research Powering Up Your UX - Data Analytics for the Energy Sector Q&A with Bobby Chucas, Product Manager OVO Energy is a fast-moving industry with changing consumer expectations and intense competition. So - in a crowded landscape of energy suppliers, how can your brand outshine the competit...
Read more Articles & Research Experiences That Travel Well: Digital Journeys For Globetrotters The travel and hospitality industry has been shifting into the digital sphere for years, and today, many physical trips start off as digital journeys. Social media has popularized destinations, price comparison sites have democrat...
Read more Articles & Research 7 Things To Keep In Mind When Embarking On A Website Redesign There is plenty of great advice out there for brands about to embark on a website rebuild. In this post, we share with you seven tips we believe are a crucial part of any redesign process. You are sitting on a goldmine - learn eve...
Read more 5 Myths of Digital Luxury Shopping Debunked By Data You might think that, because of its high price-tag, luxury only attracts digital window-shoppers looking for inspiration but with no actual intent to buy. You would be wrong. Behavioral data shows that, despite having lower conve...