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Articles & Research

Embracing Mindset Segmentation for a Better Digital Experience

With more and more brands embracing the idea that customer journeys are fundamentally emotional, I am often asked how analytics can be leveraged into experiences that address the needs of different consumer mindsets.

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Helping Brands Measure the Value of their Digital Experience Investments

ContentSquare CEO Jonathan Cherki answers burning questions about digital experience and customer journey optimization. Follow this series. Last week, ContentSquare was at Adobe Summit in Las Vegas, meeting digital leaders and dig...

It's a jungle out there in the digital experience world. This is where you find your way and make your mark.

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Experience Jungle is a ContentSquare publication focused on digital experiences on websites, mobile and apps. It is the home to digital experience analytics, tips, testimonials, articles and research aimed at conquering the digital jungle. It is also the home of product updates and innovations from ContentSquare digital analytics and optimization platform that helps businesses understand how and why users are behaving on digital platforms and then use this information to improve conversion rates and create ideal customer journeys.