UX Weekly roundup #3

UX Weekly roundup #3

Bon lundi à tous ! C’est l’heure de se reconnecter à la sphère UX avec une sélection d’articles intéressants provenant du monde entier et aussi de chez nous.

Happy monday everybody! It’s time to catch up with the UX sphere with some great articles from all across the world, and also from us.

 

UX-is-the-new-brand-ContentsquareUX is the new brand

If Apple, Uber and Amazon have one thing in common, it’s the way they have succeeded in changing customer consumption by blurring the distinction between products and services. Not only do these tech giants merge technology and usability to create cutting-edge features, but also they set the standard for user-focused design.

Buttons in UI Design: The Evolution of Style and Best Practices

Button is an ordinary, every-day element of interaction design. Although button looks like a very simple UI element, it’s design has changed a lot over the past decades. But still button UX design is always about recognition and clarity.

Le V-Commerce est-il l’avenir du retail ?

Alibaba, géant du commerce en ligne a officiellement annoncé son intention de lancer un service de vente en ligne en réalité virtuelle. De nombreux e-commerçants, mais aussi acteurs de la distribution classique s’intéressent désormais aux casques de nouvelle génération.

Exploring The UX of Pokémon GO

If you took a badly timed coffee break recently, you’d be forgiven for missing the birth of an era. If you didn’t, you probably noticed the staggering launch of Pokemon GO – a product that appears to have transcended age, race and gender to assume a position in digital culture that is more dominant than Tinder or Twitter – a position it arrived at within a few short days of launch.

Resurrecting Personas

Being a user-centered designer means that you deliberately seek out the stories, data, and rationale behind your users’ motivations. You endeavor to keep user concerns at the forefront of every design decision, and regularly conduct research and collect data.

Étude 2016 de l’usage du smartphone en France

Smartphone Street Observer est la troisième édition d’une étude déjà menée en 2014 et en 2015 par le laboratoire Personae User Lab d’Intuiti. Contrairement aux opus précédents, l’édition 2016 intègre l’usage du smartphone dans les points et lieux de vente et apporte donc une dimension plus commerciale. Cette enquête cherche à élaborer des profils et des typologies, mais s’intéresse aussi à la réalité des usages.

Authored by: François Dejoie