Case study

Case study
The KPIs of showcase websites

The KPIs of showcase websites

On an e-commerce website, identifying their KPIs is now child’s play for e-merchants. With conversion rates, cart averages, cart page reach, among others, the e-commerce…
Case study
5 reasons to A/B test your website

5 reasons to A/B test your website

E-commerce currently represents 9% of the general commerce’s turnover (excluding food). With such an important rate, the efficiency of e-commerce websites is no longer an…
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